Project Description

Zedi Product Demonstration Videos

MOTION GRAPHICS VIDEO • A series of product demonstration videos for a local oil and gas schematics software company in Calgary, AB.

Project Overview

Zedi is an oil & gas equipment manufacturer and schematics software company based in Calgary, Alberta, and for this project I was commissioned to design a marketing videos for two of their softwares, Zedi Measurement Schematics and Zedi Composition Management.  The aim of these marketing videos was to showcase Zedi software to potential customers and leads.

One of the main focuses of the demonstration video was the inclusion of screen capture footage from the software itself.  In order to highlight key areas of the software, I re-created the screen capture demonstrations using both my graphic design and video software mimicking movement of the cursor and on-screen elements.


  • Adobe After Effects for scene composition, animation, design, and final video output.

Zedi Logo and Branding Materials/Guidelines were previously created and provided to me by the client.

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